Terms of service

Last updated: 11 May 2026

Overview

This website is operated by Mitovitality®. Throughout the site, the terms “we”, “us” and “our” refer to Mitovitality®. We make this website, and all information, tools and services available through it, accessible to you subject to your acceptance of the terms, conditions, policies and notices set out below.

By accessing our site and/or purchasing from us, you are engaging with our “Service” and agree to be bound by these Terms of Service (“Terms”), together with any additional terms, conditions and policies referenced within these Terms or made available by hyperlink. These Terms apply to all users of the site, including, without limitation, browsers, customers, merchants, vendors and contributors of content.

Please read these Terms of Service carefully before using our website. By accessing or using any part of the site, you acknowledge that you have read, understood and agree to be bound by these Terms. If you do not agree to all of the terms and conditions contained in this agreement, you must not access the website or use any of our services.

Where these Terms are considered an offer, acceptance is expressly limited to these Terms of Service. These Terms, together with our Privacy Policy, Refund Policy and any other policies referenced on our website, constitute the entire agreement between you and us.

Any new features, functionality or tools added to the current website will also be subject to these Terms of Service. You can review the most current version of the Terms at any time on this page. We reserve the right to update, amend or replace any part of these Terms by posting changes to our website. It is your responsibility to check this page periodically for updates. Your continued use of or access to the website following the publication of any changes constitutes acceptance of those changes.

Our website is hosted on Shopify, which provides the ecommerce platform that enables us to offer our products and services to you.

Eligibility

Access to and use of this website, our services, and the purchase or subscription of our products is limited to individuals aged 18 years or over.
By using the website, you confirm that:

• you are at least 18 years of age;
• you have the legal capacity and authority to enter into a binding contract with us; and
• you are not prohibited from doing so under any applicable laws or regulations.

The website is provided free of charge and we make no representation that the content or services available through the website are appropriate for use in other jurisdictions. If you choose to access the website from outside the United Kingdom, you do so at your own risk and are responsible for compliance with local laws.

This website is not intended for use by individuals under the age of 18, and no person under 18 may access or use it. By continuing to use the website, you confirm that you meet the above eligibility requirements.

Changes to these Terms

We may update or amend these Terms from time to time. Where we do so, we will post the revised version on the website and update the “Last updated” date. It is your responsibility to review the Terms periodically. Any changes will apply to your use of the website after they take effect. If you do not agree to the revised Terms, you should stop using the website. Your continued use of the website following any update constitutes your acceptance of the revised Terms.

Prices for our products may change at any time without prior notice. We also reserve the right to modify, suspend or discontinue the Service (or any part of it) at any time. To the fullest extent permitted by law, we will not be liable to you or to any third party for any change in pricing, modification, suspension or discontinuation of the Service.

We continually review and update our product and Service offerings. While we aim to ensure that all information on the website, including product descriptions, availability and pricing, is accurate, errors, inaccuracies or delays in updating information may occasionally occur. Information on the website may not always be complete or current, and products or Services may be mispriced, described inaccurately or unavailable.

Accordingly, we reserve the right at any time, and without prior notice, to:

• update or amend information on the website;
• correct any errors, inaccuracies or omissions;
• modify or withdraw the website or any part of its content, either temporarily or permanently; and
• disable any user identification code or password (whether chosen by you or allocated by us) where, in our reasonable opinion, you have failed to comply with these Terms.

To the fullest extent permitted by law, we shall not be liable for any such changes, corrections, withdrawals or access restrictions.

We do not guarantee that all information on the website will be current, complete or free from errors at all times.

Account Registration and Use

You may choose to create an account on the website to access certain features or resources. Where you do so, you will be required to provide registration details, which may include a username, password and certain personal information.

You agree to provide information that is accurate, complete and kept up to date. We are not responsible for any issues arising from inaccurate or incomplete information supplied by you. You must promptly update your account details (including contact and payment information) so that we can process your orders and communicate with you where necessary.

You are responsible for maintaining the confidentiality of your account credentials, including your password, and for all activities carried out under your account. You must notify us promptly if you become aware of any unauthorised access to or use of your account. We are entitled to rely on the authority of anyone using your login details and will not be liable for any loss arising from your failure to safeguard them.

We reserve the right, at our reasonable discretion, to refuse account registration, suspend access to your account, or terminate an account where we believe there has been a breach of these Terms, misuse of the website, or behaviour towards our personnel or representatives that is abusive, unlawful, discriminatory, threatening or otherwise inappropriate.

We reserve the right to refuse or cancel any order you place with us. At our discretion, we may also limit quantities purchased per person, per household or per order. These restrictions may apply to orders placed using the same customer account, payment method, billing address and/or shipping address.

If we amend or cancel an order, we will endeavour to notify you using the contact details provided at the time the order was placed. We also reserve the right to restrict or prohibit orders that, in our reasonable judgment, appear to be placed by dealers, resellers or distributors rather than end consumers.

By placing an order, you agree to provide current, complete and accurate purchase and account information. You must keep this information updated so that we can fulfil your order and contact you if required.

For further information on returns and refunds, please refer to our Refund Policy.
We reserve the right to refuse service to anyone, at any time, for any reason, subject to applicable law.

Products and Services

Certain products or services may be available exclusively online through the website and may be offered in limited quantities. All returns and exchanges are subject to our Refund Policy.

We make reasonable efforts to display product colours, images and packaging as accurately as possible. However, we cannot guarantee that your device or monitor will display colours accurately, and product packaging or appearance may vary from that shown on the website.

We reserve the right, at our discretion, to:

• limit the sale of products or services to any person, geographic region or jurisdiction;
• restrict quantities purchased per order, household or customer;
• amend product descriptions, specifications, content or pricing at any time; and
• discontinue any product or service without prior notice.
• Any offer for a product or service made on the website is void where prohibited by law.

While we aim to present products as accurately as possible, information on the website may occasionally contain errors or omissions. We do not warrant that product descriptions or other content on the website will always be complete, current or error-free, or that products will always be available.

Orders and Payment

To place an order, you may be required to provide certain information, including payment details, billing address and shipping information. By submitting an order, you confirm that:

• you are authorised to use the payment method provided; and
• all information supplied by you is true, accurate and complete.

Payments may be processed using trusted third-party payment providers. By submitting your payment information, you agree to our Privacy Policy and acknowledge that such providers may process your data in accordance with their own terms.

We reserve the right to refuse or cancel any order at our reasonable discretion, including where:

• a product is unavailable;
• there is an error in pricing or product information;
• we require additional information from you; or
• we reasonably suspect fraud, unauthorised activity or unlawful conduct.

If we cancel an order after payment has been taken, we will notify you and issue an appropriate refund. An order is not accepted by us until we send you a dispatch confirmation email. By using the website and placing orders, you agree that we may communicate with you electronically and that such communications satisfy any legal requirement that communications be in writing.

Personal Use Only

Products sold through the website are intended for personal consumer use only and must not be resold or distributed for commercial purposes. If we reasonably believe that orders are being placed for resale, distribution or other unauthorised commercial activity, we reserve the right to cancel the order, suspend the associated account and take further action where appropriate.

You are responsible for ensuring that your purchase, possession and use of our products comply with all applicable laws in your jurisdiction.

Subscriptions

Where subscription purchase options are offered, your subscription will automatically renew at the selected billing interval unless cancelled by you or by us.

By subscribing, you authorise us to charge your chosen payment method at the agreed recurring interval. The applicable subscription price will be the price presented and accepted by you at the time of sign-up. We will provide advance notice of any subscription price changes where required by law.

You may cancel your subscription at any time via your account or by contacting customer support. Unless otherwise stated, cancellations take effect at the end of the current billing period.

We reserve the right to cancel subscriptions at our reasonable discretion. Where we do so, we will notify you and refund any amounts paid for products not yet supplied.

You are responsible for keeping your billing information accurate and up to date. Failure to maintain valid payment details may result in suspension or cancellation of your subscription. Subscriptions are also governed by our Purchase Options & Subscription Cancellation Policy, which explains how subscription purchases can be managed, changed or cancelled.

Shipping and Delivery

Following order confirmation, we will process and dispatch your products within a reasonable timeframe. Delivery estimates provided on the website are indicative only and not guaranteed.

Shipping charges (where applicable) will be displayed at checkout. Risk in the products passes to you upon delivery. Ownership (title) of the products passes to you once full payment has been received.

Product availability may vary, and in some cases, items may be dispatched when they become available.

Pricing and Taxes

All prices displayed on the website are inclusive of applicable VAT (where required by law) but exclude delivery charges unless stated otherwise. Delivery fees will be clearly presented during checkout.

Prices and availability are subject to change at any time. If a pricing error is identified after you have placed an order, we will contact you and offer the option to proceed at the correct price or receive a refund.

Consumer Rights

If you are purchasing as a consumer, you have certain legal rights in relation to products and subscription services that are faulty, not as described, or not of satisfactory quality.
Nothing in these Terms, or in our Refund Policy, affects or limits your statutory rights under applicable consumer law, including your rights under the Consumer Rights Act 2015.

If you believe a product you have received is faulty or not as described, please contact our customer support team and we will work with you to provide an appropriate remedy in accordance with your legal rights.

Independent advice about your consumer rights is available from your local Citizens Advice Bureau or Trading Standards office.

Promotions and Discount Codes

From time to time, we may offer promotional discounts, voucher codes or other special offers (“Promotions”). All Promotions are subject to these Terms and to any additional terms stated at the time the Promotion is made available.
Unless expressly stated otherwise:

• Promotions are valid for a limited time only and may be withdrawn or amended at any time;
• only one promotional code may be used per order;
• Promotions cannot be combined with other offers, discounts or bundles;
• Promotions have no cash value and cannot be exchanged for cash or credit; and
• Promotions are non-transferable and may not be resold or reproduced.

Promotions apply only to eligible products and are subject to availability. We reserve the right to exclude certain products, subscriptions, bundles, shipping charges or territories from Promotions where stated.

If we reasonably believe that a Promotion is being used in breach of these Terms, fraudulently, or in a manner not intended (including bulk use, automated use, or resale activity), we reserve the right to:

• cancel or refuse the order;
• remove or invalidate the discount; and/or
• suspend or restrict the associated customer account.

Where a Promotion has been applied in error, we reserve the right to cancel the order or adjust the pricing and will notify you accordingly.

Nothing in this section affects your statutory rights.

Acceptable Use of the Site

You agree to use the website only for lawful purposes and in accordance with these Terms. You must not misuse the website or attempt to interfere with its normal operation.

In particular, you agree that you will not:

• use the website in any way that breaches any applicable law or regulation;
• use the website for any unlawful, fraudulent or harmful purpose or activity;
• introduce viruses, trojans, worms, logic bombs or any other material that is malicious or technologically harmful;
• attempt to gain unauthorised access to the website, the server on which it is hosted, or any connected systems, networks or databases;
• interfere with, damage, disrupt or overload any part of the website or its security features;
• use any automated system (including bots, scrapers or similar technologies) to access, monitor, copy or extract data from the website without our prior written consent;
• reproduce, duplicate, copy or resell any part of the website or its content in breach of these Terms; or
• knowingly transmit any material that is defamatory, offensive, abusive, discriminatory, misleading or otherwise objectionable.

We reserve the right to suspend, restrict or terminate your access to the website where we reasonably believe there has been a breach of this section. Where appropriate, we may also report suspected unlawful activity to relevant authorities.

Intellectual Property

All content available on the website, including, but not limited to, text, graphics, logos, icons, images, audio clips, video, software, design elements, product names and branding (the “Content”) is owned by or licensed to Mitovitality® and is protected by applicable intellectual property laws.

You are granted a limited, non-exclusive, non-transferable licence to access and use the website for your personal, non-commercial use only. Except as expressly permitted by law or by us in writing, you must not:

• copy, reproduce, modify, publish, transmit, distribute, display or create derivative works from any Content;
• use any Content for commercial purposes;
• remove, obscure or alter any copyright, trademark or other proprietary notices; or
• use our trademarks, brand names or trade dress without our prior written consent.

No right, title or interest in or to the website or its Content is transferred to you other than the limited right to use the website in accordance with these Terms.

Unauthorised use of the website or its Content may violate intellectual property laws and may result in legal action.

User-Generated Content

If you submit, post, upload or otherwise provide any reviews, testimonials, comments, images, videos or other materials to us or via the website (“User Content”), you grant Mitovitality® a worldwide, non-exclusive, royalty-free, perpetual and transferable licence to use, reproduce, modify, adapt, publish, translate, distribute and display that User Content in connection with our business operations, including for marketing and promotional purposes.

You confirm and warrant that:

• you own or otherwise control all rights in the User Content you submit;
• the User Content is accurate and not misleading;
• the User Content does not infringe the intellectual property, privacy or other rights of any third party; and
• the User Content does not contain anything unlawful, defamatory, abusive, discriminatory or otherwise objectionable.

We are not obliged to monitor, edit or remove User Content, but we reserve the right to review, refuse, remove or moderate any User Content at our discretion.

You acknowledge that we may use User Content without further notice to you and without payment of compensation, except where required by law.

Third-Party Links

The website may contain links to third-party websites, services or resources that are provided for your convenience only. We do not control and are not responsible for the content, availability, accuracy or practices of any third-party websites.
The inclusion of any link does not imply endorsement, approval or affiliation with the linked website or its operators.

If you choose to access any third-party website, you do so at your own risk and you should review the applicable terms and privacy policies of that third party.
To the fullest extent permitted by law, we accept no responsibility for any loss or damage that may arise from your use of, or reliance on, any third-party websites or services.

Disclaimers

The content provided on this website is for general information purposes only and is not intended to constitute advice (including medical, health, or nutritional advice). You should not rely on such information as a substitute for professional advice. We aim to ensure that the website and its content are accurate, complete and up to date, and that the website always remains available. However, the website and all content, products and services made available through it are provided on an “as is” and “as available” basis.

Our products are intended to support general wellbeing and are not intended to diagnose, treat, cure or prevent any disease. They should not be used as a substitute for a varied diet or healthy lifestyle.

You should consult a qualified healthcare professional before using our products, particularly if you are pregnant, breastfeeding, taking medication, or have a medical condition.

Your use of the website and any products purchased through it is at your sole risk.
To the fullest extent permitted by law, we do not guarantee that:

• the website will always be available, uninterrupted or error-free;
• the website will be secure or free from bugs, viruses or other harmful components;
• the content on the website will always be accurate, complete or current; or
• any defects or errors will be corrected.

You are responsible for ensuring that your device, systems and security measures are suitable for accessing the website and for using appropriate virus protection software.

Nothing in these Terms excludes or limits any liability that cannot lawfully be excluded, including liability arising under your statutory rights as a consumer. We reserve the right to withdraw or amend the website or any part of the Services without notice. We will not be liable if, for any reason, the website is unavailable at any time or for any period.

Liability

Nothing in these Terms excludes or limits our liability where it would be unlawful to do so. This includes liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for any other liability that cannot be excluded or limited under applicable law.

Subject to the above, and to the fullest extent permitted by law, we shall not be liable for any:

• indirect or consequential loss;
• loss of profit, revenue, business or anticipated savings;
• loss of data or goodwill; or
• losses arising from your misuse of the website or products contrary to our instructions.

Where we are liable to you in connection with any order or use of the website, our total aggregate liability shall be limited to the amount you paid for the relevant product or order giving rise to the claim.

Nothing in these Terms affects your statutory rights as a consumer.

Indemnity

You agree to indemnify, defend and hold harmless Mitovitality®, its affiliates, directors, officers, employees, agents and service providers from and against any losses, liabilities, damages, costs and expenses (including reasonable legal fees) arising out of or in connection with:

• your breach of these Terms;
• your misuse of the website;
• your violation of any applicable law or regulation; or
• your infringement of the rights of any third party.

This indemnity applies only to the extent permitted by law and will not apply where the loss or damage is caused by our negligence or breach of these Terms.

Termination

We reserve the right, at our reasonable discretion, to suspend, restrict or terminate your access to the website (including any user account) where we believe that you have breached these Terms, misused the website, or where your actions create risk, legal exposure or potential harm to us, our systems, our customers or third parties.

Where reasonably practicable, we will notify you of any suspension or termination and the reasons for it.

Termination or suspension will not affect any rights or obligations that have accrued prior to the date of termination, including any rights relating to completed orders or outstanding payments.

We also reserve the right to withdraw or discontinue the website, or any part of it, at any time without notice.

Privacy and Cookies

We take the protection of your personal data seriously. Our collection, use and handling of personal information is described in our Privacy Policy and Cookie Policy, which form part of these Terms.

By using the website or placing an order with us, you acknowledge that you have read and understood our Privacy Policy and Cookie Policy.

Our Privacy Policy explains how and why we process personal data in accordance with applicable data protection laws, including the UK GDPR and the Data Protection Act 2018. Our Cookie Policy explains how we use cookies and similar technologies on the website and the choices available to you.

You can view our Privacy Policy and Cookie Policy at any time via the links provided on our website.

Governing Law and Jurisdiction

These Terms, and any dispute or claim arising out of or in connection with them (including non-contractual disputes or claims), shall be governed by and construed in accordance with the laws of England and Wales.

If you are a consumer resident in the United Kingdom, you may bring legal proceedings in the courts of the part of the United Kingdom in which you live. If you are a business user, or to the extent permitted by law, the courts of England and Wales shall have exclusive jurisdiction over any such dispute or claim.

Nothing in this section limits any mandatory consumer protections that may apply in your country of residence. If you are a consumer, you will not be deprived of any mandatory rights available to you under the laws of your country of residence.

Contact

If you have any questions about these Terms, or if you wish to contact us for any reason (including complaints), please contact our customer support team using the details below:

Email: info@mitovitality.com

Postal address: Mitovitality Ltd, First Floor, Swan Buildings, 20 Swan Street, Manchester, United Kingdom, M4 5JW

Company registration number: 16364321

We aim to respond to all genuine enquiries within a reasonable timeframe.